In Central America and the Caribbean, SIMER is the regional choice for strategic market information. SIMER
focuses on three research areas:
Store audits and trade research
Quantitative research (focus on market and consumer conditions)
Qualitative research (focus on the how and why of the product/consumer relationship)
The team of analysts at SIMER brings together the best combination of experience in the fields
of private and public enterprise, teaching, and consulting.
Tour one of the largest Gesell chambers in the region, equipped with leading edge technology.
